So Nutrition expands as demand booms
So Nutrition, founded by BANT-registered nutritionist and ADHD coach Sarah Osborne in 2022, has seen an 18-fold increase in interest over the past year, for services which range from coaching for emotional eating to food sensitivity testing and gut health support. As a result, So Nutrition has expanded its team of practitioners to respond to the urgent need from across the UK.
“Greater understanding of neurodiversity in recent years has helped address previous misconceptions, with an accompanying increase in both adults and children being diagnosed," says So Nutrition's Sarah Osborne. "However, one area just beginning to get due attention is the connection between neurodivergent traits and eating behaviours. Food struggles for people with ADHD and autism are likely to be shaped by differences in sensory processing, emotional regulation and executive function. Understanding this and putting the right nutritional support in place can have a major impact on wellbeing, from improving gut health to regulating mood and boosting energy. Our expansion at So Nutrition is testament to soaring demand and the need for an informed and compassionate approach.
Public demand
The clinic’s rapid growth comes at a time when NHS waiting lists for ADHD and autism assessments are at an all-time high and have been paused in some regions to address the backlog. Figures released in December 2025 pointed to 700,123 people in the UK awaiting referrals for an ADHD assessment.
Supporting healthcare professionals
Meanwhile, So Nutrition Academy will continue to provide support to healthcare professionals, with founder Sarah Osborne having spoken recently at the Royal Society of Medicine on the links between neurodiversity and nutrition, sharing So Nutrition’s own research and providing practical information to GPs.
Medication, ADHD and nutrition
Medication for ADHD has become prevalent but the stimulant nature tends to affect appetite, which can also compound nutritional issues, as Sarah Osborne explains, “Medication for ADHD can be a very effective, sometimes life-changing, treatment for many people but one of the common side effects is its impact on appetite and eating behaviour. Some of the recognised patterns are reduced appetite, delayed meals and shifts in food preferences. Plus, medication can interact with certain supplements, so it’s important to get proper guidance. Equally for those who choose not to take medication or don’t have access to it, nutrition can play a key role in supporting regulation of the nervous system to improve balance and wellbeing.”
To find out more about So Nutrition's services visit adhdandnutrition.co.uk